The best part of these timepieces is easily the box. I wasn’t allowed to take pictures, but Romain Jerome showed me a sneak preview of the Space Invaders watches back in March. The idea is to recall some of the fun and playfulness, as well as the novelty of the late 1970s video game. The box is actually a light box and you place the watch inside of it. Actually the watch is already placed inside of it and there are no doors, just a peep hole. If you want to remove the watch – consider it a fun challenge (like the game). Inside the box is a black light, then when lit illuminates the lume on the dial of the Space Invader watches. It is cool and fun, and perhaps better with LSD.
For me, the funnest part of the Space Invader watch story is process of Romain Jerome getting the licensing for the product from Taito in Japan. No one has ever made a high-end watch involving a video game before (I’ve joked about it, but this is the first legit one). By the way, I first talked about these watches here when discussing RJ’s relationship with Taito.
I don’t know all the details, but to sum it up, there was quite a confusion as to what type of watch was going to be made. The idea of such a high-end watch licensing the Space Invaders name was apparently difficult to grasp. I believe it took RJ showing them examples for the big guys at Taito to get it. And what about if the watch actually played the game…?
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