REPORT: McCann CEO Nick Brien's 'Days Are Indeed Numbered' [The Brief]

mcann ceo nick brienMcCann CEO Nick Brien

Photo: CampaignAsia / Screengrab

Good morning, Adland! Here’s everything you need to know before your first meeting this morning.

  • CEO Nick Brien’s days at McCann are “numbered,” according to Ad Age. The agency has lost several large accounts over the last few years. That, coupled with DraftFCB’s failure to bring in a regime-defining new business win, puts more pressure on owner Interpublic Group as a takeout target. McCann and DraftFCB are 45% of IPG’s revenues. Note that in this article, Interpublic CEO Michael Roth doesn’t actually mention Brien’s name while expressing his full faith in McCann. Hmm.
  • Leo Burnett: eight staffers with knowledge of the agency’s key Kellogg business have left to start their own shop, and Burnett has sued them for doing so. The eight left allegedly leaving Burnett unable to meet a CRM project deadline planned for Kellogg, and thus allegedly hoped Kellogg would be forced to hire them, the suit states.
  • Facebook’s FBX is now trading in Europe and Asia. It was U.S.-only at launch, according to AdExchanger.
  • Federated Media laid off 24 staffers in a move to concentrate on its programmatic sales business, and not its direct/premium sales.
  • Post-election, Ad Age gives us a roundup of Obama and Romney campaign election secrets.
  • Vodafone is seeking a Verizon-style partner in the U.S.
  • AKQA creative director Kristina Slade has left the WPP agency.


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