Qantas Frequent Flyers can earn Qantas Points when they book Airbnb accommodation through the airline’s website under a partnership deal announced today.
Frequent Flyers will receive one Qantas Point for every dollar they spend on any of Airbnb’s listings across the world.
Qantas CEO Alan Joyce says the partnership was a natural fit for the airline as the industry enters a new “digital revolution”.
The deal also lures customers back to the Qantas website, where the airline had a lucrative side income offering accommodation and car rentals when people book flights, an area under pressure from the disruption wrought by the likes of Airbnb.
Joyce said the way people plan, book and experience travel is changing rapidly.
“We know our many of our customers are just as likely to arrange an Airbnb as they are to book a hotel, and we wanted to recognise and reward them for that,” he said.
“Qantas has always looked for ways to reinvent airline travel – just like Airbnb has done for accommodation. We’re really excited about the potential for this partnership.”
Qantas is offering its Frequent Flyer members the chance to win four return business class tickets to San Francisco, with five nights accommodation if they book an Airbnb via qantas.com by the end of October 2016.
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