Justin.tv’s piracy-friendly ways appears to have finally caught up to it.
At the end of March, live-streaming site Justin.tv put out a release announcing its international traffic was bigger than Hulu’s. TechCrunch’s Erik Schonfeld wrote “Live video on the Web is starting to take off, judging by the massive jump in traffic that Justin.tv is witnessing.”
Times have changed — quickly.
Anti-Piracy firm BayTSP announced on April 6 that a “global sports franchise and two of the largest pay-per-view event promoters in the world” had signed it on to crack down on piracy of its content — the kind that’s rampant on live-streaming sites like Justin.tv.
It could be a coincidence, but since BayTSP announcement, traffic to Justin.tv has tanked. Here’s Quantcast’s chart:
Again, Justin.tv’s traffic drop could just happen to coincide with the big piracy crack down. Perhaps the site had its own March Madness bump that’s now subsided.
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