Professional services firm PwC has just moved into new offices at Barangaroo Tower One in Sydney from Sussex Street.
And four floors, spanning 10,000 square metres and connected by a staircase, have been designed just for PwC clients by leading architecture and design firm Futurespace.
“It was all about making sure that we created something that supports the variety and diversity of our clients,” says PwC’s New Ways of Working partner Debra Eckersley.
“We did this by looking outside of our industry to create a new benchmark in client experience. Our aim was to put our clients at the heart of everything we do.”
The design for levels 14-17 combines the elements of a high-end hospitality service model, hotel aesthetics and amenities, interactive retail environments, immersive and signature technology, and tech-sector co-creation models.
Angela Ferguson, the managing director of Futurespace, says the role of physical space in facilitating both virtual and face-to-face connection cannot be underestimated.
“The underlying goal of this project was to create interactive spaces where PwC clients and people could come together to solve important problems, innovate and create new ideas,” she says.
“The architecture blends intuitively with technology to create an unparalleled client experience not seen anywhere else in the world.”
The four levels include a selection of diverse open and closed meeting spaces, co-creation and workshop areas, conferencing, dining and food and beverage options as well as areas for quiet work or relaxation.
Running vertically through all four floors is an interactive digital waterfall — a moving graphic touch screen with a cascading stream of digital insights enabling clients to find out more information about PwC experts, strategies and projects.
Media Fountains on each level are digital directories providing information on rooms and facilities, opportunities to participate in polls as well as amenities in the surrounding Barangaroo area.
“The level of technology embedded into these client spaces is unsurpassed,” says Ferguson.
“From impressive interactive screens, to clever tech enabled furniture designed specifically for this project, the idea was to use technology has an enhancement to the overall experience of doing business with PwC.”
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