PayPal Rolls Out Micropayments


Photo: Jason Rogers via Flickr

PayPal is now rolling out its micropayments service so developers can integrate it into their websites. (ReadWriteWeb)Micropayments have been touted as a huge potential way to make money online since the beginnings of the consumer web. The idea is that if it’s easy enough people might want to pay a quarter at a time for pieces of content.

That’s never really come to fruition for a few reasons: a) making the payments experience painless has proven really really hard; b) it’s hard for anyone to make money on small payments because of fees, especially credit card fees; c) did you know people don’t like paying for stuff?

But micropayments have become kind of a reality in at least two arenas: social gaming, where billions of dollars are spent each year on virtual goods, and mobile, where a great customer experience and integration with billing platform is letting developers make more money from in-app transactions than by charging for apps.

So has micropayments’ time finally come? Who knows, but PayPal seems to have come out with a good product, keeping people in the site they’re visiting and promising only two clicks to complete a transaction, which seems painless enough. So we’ll see.

Here’s what it looks like:

paypal micropayments

Photo: ReadWriteWeb

Don’t Miss: Mary Meeker’s Latest Amazing Presentation On The Future Of Tech →

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at

Tagged In

paypal sai-us