Palm Quietly Hires Another Apple Veteran

Palm (PALM) CEO Jon Rubinstein — who used to head up Apple’s hardware engineering — continues to fill his new company’s ranks with old friends.

The latest hire: Jeff Zerner, Palm’s SVP of brand design. He’ll help shape Palm’s advertising, marketing, PR, events, and Web design.

Jeff founded a design consultancy called Factor Design in 1996, doing work for companies like Apple, Coca-Cola, Gap, GE, HP, etc. Via Pre Central, Zerner’s bio showed up on Palm’s site about a week ago, according to Exectrax, a company that monitors these things.

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