Overstock's Search Tampering Cost It 5% Of Revenue

Google big fish

Photo: AP

Overstock has said that Google dinging its search rankings has cost it 5% of revenue, Internet Retailer reports.The backstory is that Google caught Overstock buying links to boost its search rankings. That’s a big no-no for Google and so it dragged Overstock down on its search rankings.

In the words of über-VC Fred Wilson: “Don’t be a Google bitch.”

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