Both of the new products add analytics to SAP applications and can be used with Oracle Exalytics database, which competes with SAP HANA.
Still, simply offering more applications for SAP customers won’t solve all of Oracle’s problems.
SAP and Oracle have been enemies for eons, as both of them sell competing enterprise software applications. But they also have a whole bunch of joint customers. Some 60% of SAP’s 176,000 customers are using Oracle’s database with SAP’s enterprise apps, analysts say.
SAP is trying to get a certain segment of its customers to ditch Oracle and use its own database, HANA. This is a kind of database that does what’s called in-memory analytics. It lets companies analyse business trends instantly, as they are being recorded to the company’s database.
Oracle wants to keep its customers and get them to buy its in-memory database, Exalytics, too.
SAP isn’t alone in attacking Oracle. IBM wants Oracle’s customers for its latest database, released this month. So does Microsoft with new its database released this month.
All of them are adding more analytics capabilities to their databases.
So Oracle is smart to step up its game.