One chart shows how different the internet landscape looks in China

People in the Americas and Europe use most of the same services and websites when they go online, with Facebook, Amazon, and Google as mainstays for most internet users. The one place these market leaders have struggled to gain users is China.

The Chinese government has strict censorship practices when it comes to the internet and it operates a “Great firewall” that blocks undesirable websites from reaching Chinese users. As we can see in this chart from Statista, the vast majority of people in China flock to domestic sites and services. Facebook was banned in 2009 and Google left in 2010 after getting hit by a cyberattack from within the country. Amazon remains active, but has struggled to pull customers from the Alibaba owned Tmall.

Get the latest Google stock price here.

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at research.businessinsider.com.au.