Watch The Pine-Sol Lady Make Grown Men Scream Like Little Girls—Here’s Today’s Ad Brief

Conscious Minds has created a video in which grown men are confronted by two terrifying things: 1) cleaning, 2) the terrifying being that is the Pine-Sol woman. Why is she so scary, you ask? Watch the video to find out.

Adidas now has an official Tumblr football profile, taking advantage of the site’s new sponsorship opportunities that allows brands to use premium space and post to the “Radar” and “Spotlight” sections. Click here to check it out.

Channel 4 in the U.K. has announced that it will only air shows that have the most buzz on social media sites. The station currently runs one-off documentaries as well as mega-hits like “My Big Fat Gypsy Wedding.” TV just got even more cynical.

Entertainment Weekly has cut three staff members on the editorial side, Adweek reports. Ad pages have declined 2.4 per cent in 2012 Q1 from last year’s first quarter.

Judy Hu, GE’s global executive director of advertising and branding, will step down after 10 years on the job.

LendingTree isn’t doing so well finding a lead creative agency.

Zihla Salinas has been promoted to chief development officer, US at RAPP.

It just got a whole lot easier to find voiceover talent.