Good Deal: Now You Can Get A Barnes & Noble Nook E-Reader For $79

Nook Simple Touch ReaderThe Nook Simple Touch

Photo: Steve Kovach, Business Insider

Barnes & Noble has dropped the price of its black and white e-reader, the Nook Simple Touch, to $79. The new price goes into effect Sunday.This is the company’s entry-level reader, so it doesn’t have the backlight that lets you read in the dark.

It’s a pretty good deal. Amazon’s entry-level Kindle reader costs $69, but it doesn’t have a touch screen.

You can get the Nook Simple Touch right here.

Click here for our review of the new Nook HD tablet >

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at