Nokia Picks Up Social Networking Service Plazes (NOK)

How will Nokia (NOK) set itself apart from other mobile phone makers like Apple (AAPL), Motorola (MOT), RIM (RIMM), etc.? One potential differentiator: A bunch of special services baked right into Nokia phones.

Today, Nokia announced that it’s purchased Plazes, a German company working on a location-based social networking service, which lets people alert their friends about what they’re doing and where they are. One part Twitter, one part Loopt. (Price not disclosed.)

The deal is the latest of several service-based companies Nokia has recently acquired, including mapping company Navteq, media sharing service Twango, mobile advertising firm Enpocket, and digital music company Loudeye.

See Also:
Nokia Blindsided By iPhone, BlackBerry — No ‘Credible’ Answer
Where Nokia Could Fail: Competing With Apple And RIM
Nokia Q1 Fine, Industry Isn’t. Shares Plunge On Market Outlook

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at