The initial reviews for the NHL’s first All-Star Fantasy Draft were glowing, but the league will likely be even more happy about this: 1.5 million Canadians watched the event on Friday night.
That’s a huge number for a new event, and one that may not have even been marketed as well as it could have been.
We’re still awaiting numbers for the SuperSkills Competition and actual All-Star Game, but there appears to be a strong chance that the draft beat one or both of them.
Those numbers are extremely impressive and mean that the NHL All-Star Fantasy Draft will assuredly be back next year and beyond.
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