NBC Will Lose $200 Million On The Olympics

ski jump olympics winter

Now that Brian Roberts is in charge, we bet Jeff Immelt doesn’t feel as tense when he says stuff like this.

MediaPost: General Electric CEO Jeff Immelt said Tuesday that NBC Universal will lose an estimated $200 million on the February Olympics. GE is “counting on a tough economy around the Olympics,” Immelt said.

“It’s just a tough time for an event like that,” he said, referring to the Olympics as a “no-margin” business.

NBCU would post an operating profit increase in 2010, Immelt said, but the Winter Olympics will instead bring a decrease.

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