Good morning, AdLand. Here’s what you need to know today:
One of Naked Communications’ three founders, John Harlow, died at 45 this week in an East Sussex, U.K., hospital. The National Stroke Foundation tweeted that cause of death was a stroke. He helped found the company in 2010, after working at NewPHD. PHD co-founder Jonathan Durden said that Harlow was “one of the most spectacularly talented people I have ever met,” and other marketing gurus sung his praises to Campaign. Some of Naked Communications’ clients included Unilever, Heineken, and NBC Universal.
Al Jazeera America will only have six minutes of ads every hour.
Take a look at PopSugar.com’s programmatic strategy.
Katy Perry’s new music video was basically an ad for What’sApp that the company didn’t have to pay for.
Get ready for the world of “pay per gaze.”
Audi made an awesome app that turns an iPhone into an interactive user’s manual.
Butler Shine Creative replaced Publicis Kaplan Thaler as U.S. Bank’s agency of record.
Previously on Business Insider Advertising:
- The Police Department Handing Out Doritos At A Pot Festival Has The World’s Funniest Twitter
- Why Activists Are Demanding Procter & Gamble React To Russia’s Horrific LGBT Discrimination
- American Express Has Invested In This 22-Year-Old Startup Founder’s Mobile Adtech Company
- Jumptap Reveals The 5 Secrets To Successful Mobile Video Advertising
- Kate Spade’s Co-Founder Made Warby Parker’s New, Stylised Ad
- This Ad Agency Launched A Behavioural Science School
- Anheuser-Busch Wants The FTC To Investigate Whether Coors Light Really Is ‘The World’s Most Refreshing’
- How Two Brothers Became CEOs Of Rival Ad Agencies Just A Block Apart
- This SF Adtech Exec’s $US7 Million Penthouse Is Now A Crime Scene
- REPORT: AOL’s $US400 Million Video Ad Business Has Tons Of Bogus Inventory
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