Yesterday we showed you Asana, the productivity startup.It’s a web app that relies on keyboard shortcuts to help users zip around and create an interactive to-do list. The keyboard shortcuts, plus the sparse interface makes us think Asana is going to have a hard time getting users on board.
But, because it comes from Dustin Moskovitz and Justin Rosenstein, both former Facebook employees, it’s getting a lot of press. Moskovitz is more than a former Facebook employee: He’s a cofounder, and thanks to his stake in the company, he’s the world’s youngest billionaire.
So what’s it like inside the startup of the world’s youngest billionaire? Ashlee Vance of Bloomberg BusinessWeek profiled the company, revealing a few details.
Maybe we’re just old fogies who don’t get it, but the company seems pretty ridiculous. It sounds a lot like a parody of hot Silicon Valley startup.
Each of its 19 employees was given a $10,000 stipend to “buy all the computer gear they need”. They also have a chef at the company who “prepares meals to the dietary preferences of each employee.”
The kitchen is also stocked with booze, energy drinks, and coconut water. And twice a week, the dining area is cleared out for yoga sessions.
It’s “ClubMed for coders,” says Vance.