Miss Oklahoma Olivia Jordan was crowned Miss USA 2015 in Baton Rouge, Lousiana on Sunday evening.
The Miss USA pageant is co-owned by Donald Trump. This year’s pageant was aired on little-known cable network ReelzChannel after it was dropped from NBC and Univision following comments Trump made about Mexican immigrants during his campaign launch last month.
Trump missed the pageant because he was in Phoenix campaigning, according to a Tweet.
Jordan is a 5’11” 26-year-old model from Tulsa, Oklahoma. She has appeared in Cosmo, Shape and Vogue Japan. She also appeared in the film, “Hot Tub Time Machine 2.”
She graduated from Boston University with a degree in health science, according to her bio.
Jordan, who graced the stage in an electrifying pink Sherri Hill gown, beat 50 other beautiful women from across the country at the L’Auberge Baton Rouge Casino & Hotel.
The Miss USA competition lasts for two weeks. During that time the contestants participate in appearances, volunteer work and preliminary completions, which includes a panel interview, evening gown, and swimsuit. On Sunday, the women were narrowed down to 15 finalists, then 11, and ultimately five.
The five finalists have to answer an onstage question.
Judge Brook Lee, a former Miss USA/Miss Universe, asked Jordan what she thought the next hot-button issue was in the US that we need to tackle on a national level.
“I think we still need to talk about race relations in this country,” Jordan said. “We have not solved this issue. We are still having problems. We keep hearing about new issues coming up. We really need to work on being an accepting society and being a society where every single person, no matter your race, no matter your gender, is given the same rights and privileges and opportunities.”
This year’s Miss USA pageant had a shadow cast over it following comments Trump made about Mexican immigrants calling them rapists and drug runners.
Shortly after, both NBC and Univision ended their relationship with Trump. A bunch of the celebrity hosts/judges/performers also dropped out. (This year’s judging panel consisted of former titleholders.)
Miss USA is widely considered the “Super Bowl of pageants.” Last year, more than 5.5 million people watched the competition on NBC. It’s unclear what the reach on ReelzChannel. The pageant was also live-streamed on YouTube. The livestream showed just over 30,000 viewers.
Since Trump’s comments were made, the Miss Universe Organisation has pointed out that it’s an independently-run company. Trump isn’t the one running the show. He doesn’t spend a lot of time with the titleholders either.
On Saturday evening, Trump Tweeted that he was campaigning in Phoenix and wished all of the contestants well.
Here’s a shot of Jordan’s crowning moment:
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