“Of course I had issues with Mike:’ Former Sports Direct execs testify in £15 million pub promise case

Newcastle United owner and Sports Direct boss Mike Ashley leaves the High Court in London where he told a judge that a finance expert who says he reneged on a �15 million deal struck during a night of heavy drinking in a pub is talking
Sports Direct boss Mike Ashley. Dominic Lipinski/PA Wire/PA Images

LONDON — Former lieutenants of Mike Ashley, the billionaire founder of Sports Direct, lined up to testify they had no knowledge of an alleged £15 million deal struck in a pub with ex-advisor Jeff Blue.

Former finance director Barry Leach countered claims from Blue that they had discussed the deal in a car, with Leach advising him to get the agreement in writing because he had had problems with Ashley in the past.

Leach said the advice was meant in general and he had no direct knowledge of the deal Blue was referring to.

“My advice to anybody is if you have a deal you’re better off with paper,” said Leach, who left Sports Direct in 2015. “If you’ve got any sort of deal, paper the deal,” he told the court.

Blue claims Ashley agreed to pay him £15 million if he could help double the company’s share price from £4 to £8, a level it hit in 2013, during a drunken night out in a central London pub, the Horse & Groom, in 2013. Blue said that he only received £1 million as a recognition of the deal the two had struck, which Ashley said was remuneration for different work.

Ashley said he was drunk and doesn’t remember any conversation about a bonus payment. “I like to get drunk. I’m a power drinker. I’m trying to get drunk. I was trying to get pissed and have a night out.” Ashley said on Thursday.

Blue has also alleged he witnessed Ashley challenge a junior stock analyst to a drinking contest at a management meeting in a pub. Ashley won after 12 pints with vodka chasers, before promptly vomiting into the pub fireplace to cheers from the managers.

Finance expert, Jeffrey Blue arrives at the High Court in London, where he faces a dispute with Newcastle United owner and sportswear firm boss Mike Ashley
Finance expert, Jeffrey Blue arrives at the High Court in London, where he faces a dispute with Newcastle United owner and sportswear firm boss Mike Ashley John Stillwell/PA Wire/PA Images

Ashley disputes many of Blue’s claims and says the former Merrill Lynch banker is simply trying to damage his reputation by making outlandish claims in court. Ashley said one allegation — that he personally paid Sports Direct’s former CEO Dave Forsey up to £1 million a year privately — was “utter bulls***.”

Leach, who left Sports Direct in 2014, painted a picture of Ashley as a tough boss and a rather fiery working relationship. “I worked for Mike for seven years. Mike’s quite a hard taskmaster and during that period of time we had disagreements. Part of what I was getting paid for was to disagree so of course I had issues with Mike,” he said.

Leach said that he was not paid the “second half of my second share bonus scheme” because he had left the company.

Meanwhile, Keith Hellawell, the Sports Direct chairman, said he was aware Ashley had agreed to pay Blue a bonus if the share price increased to £8, but that the amount was for £1 million and that it had been paid.

Hellawell said he was “shocked” to read in the press that Blue was claiming for £15 million. Jeffrey Chapman QC, cross-examining Hellawell on behalf of Blue, suggested he had confused the £15 million deal with the separate £1 million payment. Hellawell said: “I’m not confused at all.”

Sports Direct's Mike Ashley and Keith Hellawell
Sports Direct’s founder Mike Ashley, left, and chairman Dr. Keith Hellawell Screengrab/Sky News

Finally, Peter Wood, a Sports Direct employee for 15 years and the former head of licensing, reporting into former CEO Dave Forsey, countered Blue’s claims that he had heard Ashley talking about the bonus payment in a hotel bar.

Wood said he didn’t recall Ashley saying: “If we can get the share price from here to here, why wouldn’t I pay?” to Blue or that he told Blue that Ashley had paid Forsey £1 million from his own pocket.

Chapman asked whether there was any idle gossip of Forsey’s pay. Wood said that there was some discussion of how Dave Forsey managed to buy his new house with a salary of just £150,000.

The trial is expected to last until Wednesday.