Microsoft has launched a new programme called “Easy Trade Up” that incentivises MacBook owners into buying a new Windows 10 PC by offering up to $US300 (£194) for their laptop.
The programme is available in the US, UK, Canada, India, Brazil, France, Germany, and Taiwan, and offers similar amounts in each local currency for a used PC. The US version appears to be the only market where Microsoft is offering a separate figure for a MacBook, however.
This isn’t the first time Microsoft has attempted to persuade users with discounts. The company has offered up to $US650 (£420) off the Surface Pro 3 in exchange for a MacBook Air, $US100 (£64) off the Xbox One for PS3 owners, and $US200 (£130) off a Surface tablet when exchanged with an iPad.
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