Microsoft Bing Exec Pees On "Google Instant," Says Bing Results Still Way Better

Bing director Stefan WeitzBing director Stefan Weitz

Photo: Microsoft

USA Today cornered Microsoft Bing director Stefan Weitz and asked him what he thought of Google’s whizzy new real-time search, Google Instant.Basically, Weitz said:

  • It looks cool and it’s technologically impressive, but it’s not what people want
  • Microsoft could have rolled out the same technology a year ago
  • People want the right results, not staccato guesses
  • Bing is a “decision engine,” not a search engine

Except for that last bullet, fair enough.

But, at worst, Google Instant did accomplish one thing: It represented the first obvious innovation that Google has rolled out before Microsoft since Microsoft embarrassed Google with real-time Twitter search and other search innovations that appeared to catch Google asleep at the switch. 

And Bing’s 11% US search share, unfortunately, still renders it largely irrelevant.

Read the Q&A here >

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at research.businessinsider.com.au.

Tagged In

google sai-us