Michelle Phan is one of the most well-known YouTube celebrities in the game.
She has 37 million followers, a startup, a book, and much more on the way. She’s not just a person, she’s an empire.
Back before she became totally famous, she was making makeup tutorial videos for her YouTube fans.
Her Barbie tutorial is the most-watched YouTube video that has to do with makeup…with about 60 million views. In it, she transforms herself from normal and natural to the spitting image of Barbie.