Vodafone’s Australia CEO Inaki Berroeta really, really wanted to show the world how good his company’s 4G network was.
No manner of safety provisions could have made this PR stunt any less terrifying. A hot lap of Calder Park with Mark Skaife, a five-time Australian champion of the V8 supercar series, would be harrowing enough.
But with the windscreens blacked out? Not much has to go wrong for it to go terribly wrong.
Skaife, a six-time winner of the Bathurst 1,000, was driving a BMW V8 M6.
‘I didn’t realise he wanted me to drive it blindfolded’
The challenge was to negotiate Calder Park’s Thunderdome using “visual clues and hints”
Calder Park has seen better days
Three Galaxy S7 smartphones were ‘the camera’
Inside the car, three Galaxy tablets
The idea was to test Vodafone’s 4G network.
Start your engines
Skaife didn’t hold back, either. He said it was “like driving in an Xbox game – but without the reset button”.
‘It’s like being in a fair dinkum real-time simulator’
He hit a top speed of 230km/h
The best evidence we could find was he’s at least over 160km/h in the shot above, so that’s good enough for us.
“Samsung phones consistently transmitting live footage via the Vodafone 4G network to tablets inside the car – it was the ultimate in real world racing simulation.”
The real props go to Berroeta, who joined Skaife for the ride.
What faith in technology looks like:
Awesome. Watch the full experiment here: