Mark Cuban commissioned a 3-way poll last month as he considered running as an independent against Biden and Trump in the 2020 presidential election

AP Photo/Evan VucciMark Cuban has long flirted with political aspirations.
  • Mark Cuban, the entrepreneur and owner of the NBA’s Dallas Mavericks, revealed Thursday that he went so far as to commission a poll while exploring a presidential run in 2020.
  • Cuban told political strategist David Axelrod that the poll featured a three-way matchup between President Donald Trump, former Vice President Joe Biden, and himself.
  • “And what they found out was, I would take some votes away from Donald Trump, particularly with independents … I dominated the independent vote,” Cuban said. “I got like 77% of it.”
  • However, Cuban said his numbers topped out at about 25% overall, and he concluded his run would be too inconsequential to make it worth persuading his family to back a presidential bid.
  • Visit Business Insider’s homepage for more stories.

Mark Cuban is not running for president in 2020, but he has thought about it – and even commissioned a poll just three weeks ago.

Cuban’s flirtations with political aspirations are nothing new, but putting a poll in the field is a fresh development.

The entrepreneur and Dallas Mavericks owner appeared on “The Axe Files” podcast and told political strategist David Axelrod that he recently hired a pollster to put out a 2020 survey.

“So I hired a pollster,” Cuban told Axelrod, who is now the director of the University of Chicago’s Institute of Politics after serving as the chief strategist for both of Barack Obama’s presidential campaigns.

“And this was two weeks ago – three weeks ago,” Cuban said. “And what they found out was, I would take some votes away from Donald Trump, particularly with independents.”

He added: “In a three way between me, Biden, and Trump, I just dominated with me as an independent. I dominated the independent vote. I got like 77% of it.”

Cuban also said he was able to shave off some support from both Biden and Trump, but the overall numbers were not enough to move the needle.

“But in aggregate, I was only able to get up to 25%,” he said.

“From every which way, cross tab, you name it – I had it scrutinised every which way,” Cuban added.

Without a stronger case to make on the numbers, Cuban told Axelrod it would have been a steep path to convince his family to back a bid.

“If the numbers were to come back significantly higher, and I would have been able to take more away from either or both candidates, then I probably would have tried to convince my family,” he said. “But given where they were, it just wasn’t worth it.”

Business Insider Emails & Alerts

Site highlights each day to your inbox.

Follow Business Insider Australia on Facebook, Twitter, LinkedIn, and Instagram.