The federal government’s new Small Business Digital Taskforce will be headed by entrepreneur Mark Bouris, the founder of Wizard Home Loans, a former host of the television show The Apprentice and the current chairman of Yellow Brick Road.
The taskforce will talk to small business owners about the benefits of adopting digital technologies to operate more efficiently.
“When a business begins to digitise and use digital tools, it opens up new opportunities to grow, diversify revenue streams, find talent, access finance, work smarter and enhance the value of the business when it is time to sell,” says Bouris. “If you’re not going digital, you should be.”
Also on the taskforce: Executive General Manager of Global Institutional Banking at NAB Spiro Pappas; Chief Executive Officer Customer Marketplace at Suncorp Pip Marlow; Chairperson of Energy Renaissance Su McCluskey; Managing Director of BGA Digital Gerd Schenkel; MP David Coleman and Craig Laundy, the Assistant Minister for Industry, Innovation and Science.
Treasurer Scott Morrison says small business is at the heart of the economy — 3.2 million small businesses employ around 50% of Australia’s workforce, or 5.6 million Australians.
Deloitte research has found that small businesses with advanced levels of digital engagement are 1.5 times more likely to be growing revenue, 8 times more likely to be creating jobs and 14 times more likely to be innovating.
The Taskforce will report findings to the government in February next year.