Marissa Mayer Finally Got Rid Of Yahoo's Horrible Logo

A year after joining Yahoo, CEO Marissa Mayer finally pulled the trigger.

She’s ditching this awful logo:

Yahoo logo

What’s the new one look like?


In a publicity stunt that is obviously working, because you are reading this sentence, Yahoo is going to try 30 new ones out on users over the next 30 days.

Here is a video launching this campaign.

It gives you a sense of the brand that Mayer, and her CMO Kathy Savitt, are trying to create.

NOW WATCH: Tech Insider videos

Want to read a more in-depth view on the trends influencing Australian business and the global economy? BI / Research is designed to help executives and industry leaders understand the major challenges and opportunities for industry, technology, strategy and the economy in the future. Sign up for free at

Tagged In

sai-us yahoo!