Advertising people from around the country have elected two new mascots to the Madison Avenue Walk of Fame, as part of Advertising Week festivities.This year’s winners were Allstate’s Mayhem and Coca-Cola’s Polar Bears. They join 17 other iconic figures.
'Dollar for dollar, nobody protects you from mayhem like Allstate.'
Or so says Dennis Haysbert. In the popular commercials, the Mayhem man battles deer and faulty GPS units before ultimately crashing the car.
Source: Chicago Tribune
The first Polar Bear advertisement appeared in France and has evolved during the following 70 years. Coca-Cola's 'Northern Lights' campaign has become one of the brands most famous, as it introduced the first animated bears.
Not only did they bring you the gecko, GEICO also brought you the caveman.
After a nearly sleepless night spent counting sheep, an advertising executive approached Serta about turning his struggles into a commercial.
Aflac Duck has become so popular, he has his own Facebook page and Twitter handle.
The British reptile was created in honour of the fact that GEICO was often pronounced as gecko. Actor Kelsey Grammer originally voiced in the gecko in his first commercials.
The AOL Running Man became the icon for the Internet provider's email and AIM options. He was inducted into the Walk of Fame in 2009.
The cows who encourage eating chicken began their crusade when one of the three painted the words 'EAT MOR CHIKIN' on a billboard. The cows even have an appreciation day, with 2011 marking the seventh year of the tradition.
The Pitcher Man, Kool-Aid Man's predecessor, was created in 1954. He morphed into the Kool-Aid Man when Kraft Foods created his arms and legs.
The pickle-craving stork, an animal known for delivering babies, was chosen as the mascot played off the popular notion that pregnant women love pickles.
Orville Redenbacher began his popcorn legacy in 1970. Redenbacher used only red, white, black, and yellow for his company logo.
Source: Orville Redenbacher
The Pillsbury Doughboy, who's actually named Poppin' Fresh, made his first TV run from 1965 to 2004. The mascot's famous giggle was first voiced by Paul Frees.
Kentucky Fried Chicken's mascot is a replica of Colonel Hardland Sanders, the fast food chain's founder. Sanders began developing the chicken franchise in 1955.
He's the reigning mascot for Kellogg's Frosted Flakes.
One of the country's most famous candies now comes in a variety of colours and flavours. The spokescandies disbanded for a while but reunited in 2011.
The horses are raised at Grant's Farm near St. Louis, Mo., and six hitches travel the country promoting Anheuser-Busch.
The puffy tire salesman was first created by the Michelin brothers. Since his creation, Bibendum has gone through quite a few costume changes, including wearing pince-nez glasses with a lanyard and smoking a cigar.
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