LinkedIn has acquired a small startup called Refresh to help you better prep for your professional meetings.
Refresh, founded in 2011, is a free iOS app that scours the web to provide users with a bunch of information about a person they’re about to meet with. It also lets them keep notes about those meetings.
The app will stop accepting new users today and will shut down completely by April 15.
A LinkedIn spokesperson tells Business Insider the company is still exploring different ways it will integrate Refresh’s technology, but one of many apps, called Connected, seems like a natural fit. Connected brings up a list of the most important updates in your network — if it’s someone’s work anniversary or birthday, or if they changed jobs, or were mentioned in the news.
“Our joint passion for delivering insights that help professionals be more productive is what makes joining LinkedIn so exciting,” founder Bhavin Shah wrote on the company’s blog. “Plus, LinkedIn gives us an opportunity to share insights with more than 347 million professionals across the globe.
A spokesperson declined to comment on the price of the acquisition, but says that 12 of Refresh’s 13 full-time employees will be joining the LinkedIn team.
This move further underscores LinkedIn’s ambitions to become a resource for professionals beyond the small time period in which they’re looking for a new job. The company wants to be a resource for building, maintaining, and strengthening users’ professional identities at all points in their career.