- In September, Lady Gaga launched her beauty brand Haus Laboratories exclusively on Amazon.
- I tried each product from the line, and was impressed by the makeup’s high quality and sleek packaging.
- The Rip Lip Liners specifically stood out, as they provided opaque coverage and lasted all day when I used them.
- However, I wasn’t a fan of the brand’s eyeliner-wing stickers, which felt too uncomfortable to wear, in my opinion.
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After first taking over the music and movie industries, Lady Gaga has recently entered the world of beauty.
She announced her makeup brand Haus Laboratories with a pre-order in July, and officially launched her products exclusively on Amazon in September.
With beauty moguls like Nikkie Tutorials and Jeffree Star raving about Gaga’s brand, I wanted to try it for myself. So I put the entire Haus Laboratories range to the test, including its glittering eye shadows and elaborate eye stickers. Keep reading below to see what I found it like to use the products.
When Lady Gaga revealed photos of Haus Laboratories products, I was initially disappointed.
Like many others, I once expected Lady Gaga’s brand to be full of brightly-coloured makeup packaged in unique containers. I also anticipated swatching her products at a store like Sephora or Ulta Beauty.
Instead, I felt underwhelmed when I saw the first photos of Gaga’s makeup. To me, the simple black packaging of each product didn’t seem to match her elaborate style, and the idea of ordering makeup from Amazon without seeing it in person first felt even less appealing.
My opinion quickly changed after seeing Lady Gaga’s products in person.
When I received the full Haus Laboratories line in the mail, I was pleasantly surprised by how sleek each item looked. There also seems to be a weight to each item that makes the makeup feel luxurious, in my opinion.
After seeing Gaga’s makeup in person, I now feel the simple-yet-sharp packaging of her products represents her style perfectly.
After all, Gaga is known for being a rock star with an edge.
The first product I tried was the brand’s Le Riot Lip Gloss.
Haus Laboratories’ lip gloss is described as a “ultra high-shine multidimensional” product. It’s said to feel silky, and is available in shine, shimmer, pearl, and pure-pigment finishes.
The brand’s range of lip-gloss colours is nice, but small.
While they feel great on the lips, the Le Riot glosses aren’t too different from similar products already on the market.
In my experience, the Le Riot glosses felt thick but not sticky. The product lasted on my lips while I ate a snack, and only needed a touch-up after I’d already been wearing it for at least two hours.
If you’re a die-hard fan of Gaga but don’t typically wear a ton of makeup, the Le Riot glosses might be for you.
I personally feel the lip glosses flattering and super easy to wear. But if you’re simply in need of a nude gloss, you can probably buy a similar yet less expensive product from the drugstore.
Next, I tried the Haus Laboratories Rip Lip Liners.
According to Haus Laboratories, the lip liners are made with a “creamy, demi-matte, highly-pigmented” formula. They’re also designed to be be water-proof, and look opaque with one swipe.
The lip-liner shades perfectly match Haus Laboratories’ lip glosses.
There’s a shade to match each lip gloss from Haus Laboratories, though they can also be mixed and matched to suit the look you’re aiming for.
These products were some of my favourites among the whole bunch.
In my opinion, the Rip Lip Liners are one of the best products from the whole line. The lighter shades in particular glided on my lips smoothly and lasted all day.
That’s not to say they didn’t transfer – my reusable water bottle saw some pigment after two sips – but you couldn’t tell that just by looking at my lips.
The lightest shade, En Pointe, was my personal favourite.
Speaking to Allure, Gaga said she wanted to create a dream lip pencil that “feels like a lipstick” and can be worn on its own.
I didn’t love every shade of the Rip Lip Liners, though.
Unfortunately, I didn’t love using Drag or Slayer without another product on top. Compared to the others, I found Drag (bottom left) to look patchy when applied on its own, and Slayer (bottom right) seemed to bleed outside my lip lines.
Haus Laboratories currently sells a single shade of liquid eyeliner.
The brand calls its product Liquid Eye-Lie-Ner, and offers a single shade called Punk.
The product is meant to provide bold pigment in a matte formula.
It’s also said to be waterproof and feature a “flexible felt tip with a super-fine point.”
In my experience, I found the colour of this liner to look absolutely stunning. It’s a deep black in a matte formula that didn’t enhance any lines or look too dry. My first day wearing it, I got at least three compliments.
Unfortunately, I didn’t find the felt-tip applicator to be ideal.
When I first tried using the liner, I had trouble controlling the amount of product being applied to my eyelids. I was left with two differently-sized wings, both of which were a lot heavier and sharper than I’d anticipated.
Overall, I’d say Haus Laboratories’ eyeliner is best for people who are already skilled in makeup application.
Despite my initial troubles when using this product, I still think its worth a try thanks to its intense colour and solid formula. I’d specifically recommend it to anyone who considers themselves skilled at applying winged eyeliner.
One of the last products I tried from Haus Laboratories was the brand’s version of liquid eye shadow.
Haus Laboratories calls its products the Glam Attack Liquid Shimmer Powders. They’re said to layer easily, while also being blend-able and versatile on their own.
The eye products are available in a decent amount of shades.
I typically struggle to use liquid eye shadows, but loved Haus Laboratories’ version of the product.
Though I typically find that liquid eye shadows can feel sticky on the eyelids and crease over time, I didn’t experience either problem while using the Haus Laboratories products. Each one felt smooth yet manageable, and lasted on my eyes all day.
Aphrodite was my favourite of all the Glam Attack products.
I particularly loved shades like Aphrodite, Legend, and Biker, which provided tons of sparkle without being too overpowering when I wore them. They also paired well with shadows from other brands, in my experience.
My least favourite product from Haus Laboratories was the brand’s Eye Armour Kit.
Haus Laboratories sells a $US35 Eye Armour Kit, which comes with the brand’s eyeliner and a sheet of wing stickers. The latter is meant to help you achieve perfect eyeliner wings without actually having to draw them.
While I love the concept, I felt the stickers looked too unnatural to wear on a daily basis. In my experience, they also felt uncomfortable on the skin, almost as if they were tugging on my eyelids.
While I personally wouldn’t use the Haus Laboratories stickers, I think they show the brand’s potential.
In addition to Haus Laboratories’ eyeliner-wing stickers, the brand is also selling $US25 face stickers in a set called Armour Masque No. 1. The product features four stickers, two of which are meant to go above your eyes and two more intended for the area underneath.
While these stickers might be cool to wear to a Lady Gaga concert or Halloween party, I can’t see many people wearing them daily. Regardless, the product is still innovative, in my opinion, and shows just how unique Gaga’s brand can grow to become.
Though I think Haus Laboratories has some room to grow, its first batch of products thoroughly impressed me.
After Rihanna wowed shoppers with her cosmetics brand, Fenty Beauty, in 2017, there seems to be an expectation for celebrities to either release game-changing products or not enter the industry at all.
Lady Gaga’s line might not change the world, in my opinion, but it’s off to a solid start. Most of its makeup looks stunning on the skin, and each product felt like a luxury item when I used it.
To learn more about Haus Laboratories, visit the brand’s website.
- Read more:
- Lady Gaga wore a lace bodysuit with an edgy leather corset to the launch party for her new makeup brand
- Lady Gaga wants her new makeup line to cater to ‘all gender identities,’ and hopes kids will use it to express themselves freely
- YouTuber James Charles is giving a free makeover to a fan, and all you have to do to enter is put $US10 towards a good cause
- I tried all 27 products in Colourpop’s Disney villain-themed makeup collection and found it’s more than a collector’s item
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