The World Is Obsessed With Korean Pop Music [Map]

Seo Min-Soo of the Samsung Economic Research Institute has an interesting article titled Lessons From K-Pop’s Global Success.

K-pop is short for Korean pop, a music genre that has been gaining a global following in recent years.

“K-pop has entrenched itself as a bona fide phenomenon in Asia and is rapidly extending its reach to new markets,” writes Seo.

Need proof of that success?

Just check out this map of K-pop video views on YouTube:

korean pop map

Photo: SERI

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