Good news for Amazon: Its Kindle e-book reader is apparently enough of a mainstream device that advertisers — in this case, Kindle jacket maker M-Edge — are willing to advertise it in the NYC Subway. Probably not a bad place to advertise, either. The subway is one of the best use cases for the Kindle. (Though lately we’ve seen more Sony readers than in the past, and haven’t seen a Kindle in at least a few weeks.)
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