Kia Motors Australia has a new president and CEO, with former Hyundai executive Sang-Hyun Cho stepping up to manage the 100-person operation this week.
Cho, 50, replaces Charlie Chong Woo Kim, who has led the sales-focussed operation since 2011 and is moving to lead Kia’s export planning team in Seoul.
Kia Motors Australia turned over $783.5 million in 2012, posting an after-tax profit of $56 million – up from $30.9 million the previous year.
“Kia Motors in Australia has displayed significant growth over the last few years and I am excited, honoured and very pleased that the opportunity to continue and expand on this growth has been given to me,” Cho said this week.
“There are significant challenges facing our industry, but with those challenges come opportunity and I am looking forward to working with the KMAu team in a market as vibrant and challenging as this one.”
Kia vehicles are manufactured in South Korea, Malaysia, Slovakia, China, Vietnam, USA and Russia.
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