US conservatives are posting videos of themselves smashing their Keurig coffee machines after Fox News controversy

Keurig smash@AngeloJohnGageSomeone destroying his Keurig coffee maker.
  • Keurig pulled its advertising from Sean Hannity’s Fox News show after his interview with embattled Senate candidate Roy Moore.
  • In protest, some Twitter users posted videos of themselves destroying their Keurig coffee makers.
  • They also circulated the hashtag #BoycottKeurig.

Keurig’s decision to pull its advertising from a Sean Hannity’s Fox News show is not going over well with some viewers. 

Social-media users on Sunday posted videos of themselves smashing their Keurig coffee makers, two days after the company said it would no longer advertise during Hannity’s show.

Keurig and other companies faced pressure to pull their ads following Hannity’s interview with Alabama Senate candidate Roy Moore, who is facing allegations he engaged in sexual misconduct with a 14-year-old girl and dated several teenagers while he was in his 30s.

Critics of the interview said Hannity went too easy on Moore. By Saturday, several companies including Keurig, 23andMe, and E-Trade all announced they would pull their ads.

Supporters of Hannity soon lashed out at Keurig on social media and began circulating the hashtag #BoycottKeurig. A few went as far as to record themselves destroying their coffee makers in an act of defiance.

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