David Zaslav’s Discovery has been on a roll. Great ratings, a positive earnings surprise and stock price that makes other media moguls green with envy.
Now, though, he has a problem with his TLC’s highest-rated program, Jon & Kate Plus 8, a reality show about a young (fertility drug-crazed) couple with eight kids. The hubby, Jon, has apparently being catting around with college co-eds and one particular young, suburban elementary school teacher. While we admire his energy, the coming marital squabble has the potential to kill the show’s feel-good vibe.
This isn’t only a minor cable TV dust-up. US Weekly’s Jon & Kate covers have been huge sellers–making the C-list the new A-list–and that has network execs watching closely.
Kim Masters, writing on the Daily Beast, says it’s a problem, no doubt about it. She quotes Ted Harbert, president and CEO of the Comcast Entertainment Group, as saying that the piles of ad revenue a show like throws off, even in reruns, starts to erode when there are no more fresh episodes.
Kate kicking Jon to the curb would likely have that effect.
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