Jetstar is setting itself up to cash in on the boom in Chinese tourism to Australia confirming it will begin twice-weekly flights between Melbourne and Zhengzhou in China’s central Henan Province from December.
The low cost wing of Qantas already flies from seven Chinese airports having launched there eight years ago and runs 68 flights a week across Asia to 20 destinations in China.
This is the budget airline’s first direct flight from Australia, adding 70,000 seats each way annually, which are expected to bring an extra 35,000 Chinese tourists down under.
Fares will start from $566 one way on the Boeing 787 Dreamliner.
CEO Jayne Hrdlicka said Zhengzhou has 10 million residents, is a major transportation hub, and the country’s growing middle class should be lured to Australia by the low fares
“China already accounts for the largest source of tourism in Victoria, and by 2020 it’s predicted that China will overtake New Zealand to be Australia’s largest tourism market,” she said.
“We know that Chinese travellers generally visit 2 or 3 cities when they visit Australia so we expect this will boost tourism to other parts.”
Victorian tourism minister John Eren said China is Victoria’s number one tourism market for both international visitor numbers and overall expenditure, with more than 570,000 visitors spending $2.6 billion in the 12 months to March.
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