Hopefully, Snooki‘s launch of pickle-themed flip flops will go better than this.
Taking a cue from the stretch of boardwalk that made them famous, Pauly Delvecchio decided to launch Dirty Couture, a line of slogan-slapped tees — and to sell them in a store similar to the famous Shore Store the cast works at in Seaside Heights.
The cast continues to work at the Shore Store during filming, and MTV wasn’t about to let Delvecchio be snapped promoting its new competitor.
So the opening of the Dirty Couture store went on without its founder.
And we bet that won’t be the last of the debate — if the Shore Store sells one less trashy tee this month, you can bet its management will be complaining to the network.
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