Jaguar Land Rover plans to go fully electric by 2039, and said it would spend $3.5 billion on the goal each year

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2020 Land Rover Defender 110 SE. Kristen Lee
  • Jaguar Land Rover plans to become net zero on carbon emissions by 2039, it announced Monday.
  • Vehicles across both Jaguar and Land Rover brands would go all-electric, it said.
  • The car maker, the UK’s biggest, will spend around £2.5 billion ($US3.5 ($5) billion) on the goal each year, it said.
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Luxury car group Jaguar Land Rover (JLR) unveiled plans to go all-electric on Monday, saying it aims to be net zero on carbon emissions by 2039, as it joined a global race to roll out clean-energy vehicles.

Land Rover will add six pure electric variants in the next five years and future Jaguar models would be built exclusively on a pure electric architecture, the British car giant said, adding that the first all-electric variant of Land Rover will debut in 2024.

By 2030, it is anticipated that 100% of Jaguar cars, and 60% of Land Rovers, will be equipped with zero-tailpipe powertrains, JLR said.

This feeds into its plans to become a net-zero-carbon business across its supply chain, products, and operations by 2039, it said.

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The Tata Motors-owned group’s strategy comes as car groups worldwide accelerate moves towards fleets powered by electric and other green technologies.

Last month, General Motors said it aimed for all new cars, SUVs, and light pickup trucks to have zero-tailpipe emissions by 2035, a dramatic shift away from gasoline and diesel engines by the largest US automaker.

JLR is also preparing for the expected adoption of clean fuel-cell power, it said, and expected its prototypes to arrive on UK roads within the next 12 months.

To achieve this, it would work alongside other companies owned by Tata and would spend around £2.5 billion ($US3.5 ($5) billion) on the project each year, including investments in electrification technologies, connected services, and data-centric technologies, it said.

Shares of parent company Tata Motors, based in India, jumped as much as 3% after the announcement.