Ja Rule wants to put on another event like Fyre Fest: ‘In the midst of chaos, there’s opportunity’

Ja Rule and Billy McFarland in ‘Fyre.’ Netflix
  • The rapper Ja Rule told TMZ on Thursday that he was developing plans for an “iconic” music festival similar to the failed Fyre Fest, which was the subject of Netflix and Hulu documentaries this year.
  • Ja Rule helped create the 2017 Fyre Fest with the entrepreneur Billy McFarland, who is in prison for fraud over it.
  • “In the midst of chaos, there’s opportunity,” Ja Rule said.

The rapper Ja Rule, who helped create the catastrophic would-be music festival Fyre Fest with the entrepreneur Billy McFarland, acknowledged to TMZ on Thursday that he hadn’t watched either of the two recent documentaries about it, saying he “lived it” and didn’t have to watch them.

The spectacular failure of the 2017 festival was the subject of popular competing documentaries released this year by Netflix and Hulu.

“It’s not funny to me – it’s heartbreaking to me,” Ja Rule said. “It was something that I really, really wanted to be special and amazing, and it just didn’t turn out that way.”

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But Ja Rule didn’t rule out attempting another Fyre Fest, saying, “In the midst of chaos, there’s opportunity.”

“It is the most iconic festival that never was,” he said. “I have plans to create the iconic musical festival.”

Ja Rule was referring to his new app, Iconn, which is similar to the doomed Fyre app that allowed people to request bookings for musicians. Ja Rule promoted the app on his Twitter account earlier this month.

The Fyre Fest, held on an island in the Bahamas, was aimed at promoting the Fyre app and attracting millennials, who were promised a luxury experience.

The two documentaries, Netflix’s “Fyre” and Hulu’s “Fyre Fraud,” detailed the collapse of the festival, which was not canceled until after attendees already began arriving, finding themselves stranded with terrible living arrangements and little food. McFarland, who was in charge, is in prison for fraud.

While Ja Rule says he hasn’t seen the docs, he has defended himself after they became viral hits.

“The reason I say it’s not fraud is because the festival was NOT a fraud,” he tweeted this week. “Billy fraudulently doctored agreements to get money from investors that’s why he’s in prison… nothing to do with ME…”

Read more of Business Insider’s coverage of Fyre Fest: