Obviously, Microsoft would like Surface to eat into some of Apple’s iPad market share.
But ask yourself honestly: will you to even give Microsoft Surface a chance?
Or will the new tablet go the way of the Kin – and the way Windows 8 phones seem to be going – a gadget that the nerd will recognise as cool, but no one bothers to actually buy, thanks in part to Apple’s brand, slick product design, and market dominance?
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