Android and iPhone users prefer Obama to Romney 49% to 31%, according to an online survey of nearly 800 iPhone and Android smartphone users conducted by Harris Interactive and mobile advertising firm Velti.We think this stastistic mostly to indicate that smartphone users are younger than most voters.
That’s because Velti says 57% of retired iPhone/Android owners support Romney versus 34% for Obama.
Here are more stats from a Velti press release:
The study also found a significant education gap between supporters of the candidates. Of iPhone/Android owners with a college degree or higher, 35 per cent plan to support Romney, while 56 per cent plan to vote for Obama. Among wealthy iPhone/Android owners—those with a household income of $75,000 a year or greater—39 per cent plan to vote for Romney while Obama maintains a 10 per cent lead, with 49 per cent of that population planning to re-elect. Romney does, however, maintain an advantage over Obama among retirees, with 57 per cent of retired iPhone/Android owners supporting him vs. 34 per cent who would vote for Obama if the election were held today.
Overall, the survey found that supporters of each candidate were more evenly split across their choice of smartphone: Obama voters were comprised of 47 per cent iPhone owners and 50 per cent Android owners, while anticipated Romney voters were made up of 34 per cent iPhone owners and 29 per cent Android.
Other interesting trends uncovered among iPhone/Android owners who said they would vote for Barack Obama if the presidential election were held today include:
- Over half (54 per cent) of male iPhone/Android owners surveyed who are age 18-34 would vote for Barack Obama; they are more likely than males age 35-44 (32 per cent) to say this.
- Among female iPhone/Android owners, the support from younger voters is even more significant, with 60 per cent of those age 18-34 saying they would vote for the President today compared to just 39 per cent of those age 45+.
- iPhone/Android owners who are single/never married are more likely to say they’d vote for Obama today than those who are married (59 per cent vs. 43 per cent, respectively).
An infographic illustrating the survey results can be found here.