Intel Creates $100 Million Fund To Make Your Car Smarter

Ferrari F12berlinetta Car

Photo: Courtesy Ferrari

Intel Capital announced today a $100 million fund devoted to cars.So what’s a chip company doing betting on technology in cars?

Intel estimates that by 2014, cars will be one of the top three fastest-growing markets for connected devices and Internet content. That eventually gives Intel an opportunity to put more of its chips in a whole new place: cars.

As an Intel manager put it in the press release announcing the fund: “The car is the ultimate mobile device.”

The Intel Capital Connected Car Fund will invest in technologies such as advanced driver assistance systems, speech recognition, gesture recognition, and eye tracking.

But there’s no mention of self-driving cars just yet. That is all Google for now.

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