Today’s advice comes from John Kotter, chief innovation officer at Kotter International, in his interview with Society for Human Resource Management.“Our research has shown that 70 per cent of all organizational change efforts fail, and one reason for this is executives simply don’t get enough buy-in, from enough people, for their initiatives and ideas.”
If you want your ideas to have real impact, you have to get support from people at every level of the company, says Kotter, whose company advises organisations planning on undergoing major change.
You’ll inevitably run into opposition, but if you use it to your advantage, you could make your case stronger.
Conflict captures people’s attention. Everyone starts noticing if two people are butting heads during a meeting. Take advantage of that moment to show why your idea is valuable to the company and explain it clearly and passionately to win over your colleagues.
“Conflict engages. If people have no opinions, no objections and no emotions, it usually means they don’t care. And you’ll be hard-pressed getting their help when you have to actually implement your idea.”
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