INSTANT MBA: Content Is King

billw watkins

Today’s advice comes from Bill Watkins, CEO of Seagate.

“People worry that newspapers are going out of business. So what? It’s the content that’s important.

“No one gives a sh*t about the delivery mechanism. Think about mail. You had the Pony Express, truck delivery, airmail, email. You don’t care how it gets to you.

“I read more now than I ever did, but I get it off my PC. I don’t need to go down to the end of the driveway and pick up the newspaper.

“It’s the content that’s most important.”

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