INSTANT MBA: Big, Glamorous Relaunches Set You Up For Failure

Tina Brown

Today’s lesson comes from Tina Brown, editor-in-chief of The Daily Beast and Newsweek:

“I think that big, sort of theatrical relaunches tend to set you up for failure and hype.” 

“And you know we — I — went through that at Talk magazine, and it was a mistake.”





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