Instagram founder Kevin Systrom announced at South by Southwest that the photo-sharing service has surpassed 27 million registered users, reports TechCrunch.
Speaking yesterday, he said, “Out of all the users who have been active in the past week, 67% of them were active yesterday.” He called it Facebook-level engagement, which is huge when you consider what a threat it could pose to Facebook.
Systrom also demoed the company’s long-awaited Android app — snazzy retro photos won’t just be for the iPhone in the future.
Systrom didn’t give a full demo, and in one respect was quite a tease about it, saying, “In some ways, it’s better than our iOS app. It’s crazy.”