INSTAGRAM DEMOGRAPHICS: The Top Statistics That Make The App's Audience So Attractive To Brands

BIIInstagram is particularly popular with teens from wealthy households.

Instagram has suddenly become the go-to social network for young adults and teens in the United States.

In a new report from BI Intelligence, we unpack data from over a dozen sources to understand how social media demographics are still shifting, including the migration of young users to photo-based social networking.

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Here are a few of the key takeaways from the BI Intelligence report:

The report is full of charts (over 20 charts) and data that can be downloaded and put to use.

In full, the report:

For full access to all BI Intelligence reports, briefs, and downloadable charts on the digital media industry, sign up for a free trial.

BII Most Important Network TeensBIIInstagram’s the most important network for teens, period.

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