What Google’s anti-tracking moves mean for advertisers

Good morning and welcome to Insider Advertising for March 4. I’m senior advertising reporter Lauren Johnson, and here’s what’s going on:

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Sundar Pichai conference
Google CEO Sundar Pichai. JOSH EDELSON/Getty

Google’s move away from targeted advertising threatens to upend marketers’ scramble to save digital ads

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Bottles of Coca Cola

18 giant advertisers from Unilever to Infiniti that are scrambling to hire ad agencies, and who could win the business

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Sandeep Kella, CEO of Assembly

Startup Assembly rode the online shopping wave – its CEO shares how he’s trying to become a one-stop shop for e-commerce advertisers and sellers

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More stories we’re reading:

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