Photo: Aly Weisman/Business Insider
When Richard Branson launches Virgin America airline service to a new destination, it is no mundane affair.On Wednesday, we traveled to Philadelphia International Airport to watch Branson kick off his latest cross-country flight service from Los Angeles and San Francisco to PHL.
Prior to the inaugural flight’s touchdown, Branson celebrated the day by manhandling cheerleaders, dancing to disco music and treating guests to an open bar and Philly cheese steak sandwiches.
Philadelphia natives such as Amber Rose and Seth Green got in on the airport action.
It seems Branson’s golden touch can make even the dreaded activity of flying seem sexy.
Richard Branson gets in on the action, lifting up this unsuspecting cheerleader before the plane landed.
Model/musician Amber Rose (who hails from Philly) departs the plane and walks the red carpet on the tarmac.
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