IBM and USC scientists have been studying Super Bowl tweets and have declared a “digital upset” in which the Giants have won.They are analysing tweets to measure “sentiment” meaning how the Twitter-using public feels about each team. While this, naturally, doesn’t really predict how the teams will actually perform on Sunday, it does indicate which team and players America is rooting for.
Note that Las Vegas odds makers have favoured the Patriots by 3% over Giants. But Tweeps don’t see it that way. IBM and USC analysed over 1 million Superbowl tweets to determine:
Eli Manning is more beloved than Tom Brady … but just by a hair. Tom Brady has 61% “positive sentiment” and Eli Manning 66% “positive sentiment.”
The scientists say that the reason seems due to two factors: 1) A backlash against all the coverage Eli’s brother Peyton is getting this week when he’s not even playing in the game. 2) New York fans’ high level of public loyalty and confidence in the Giants.
IBM says this means Manning has won a “digital upset” in that “many would assume that Brady should be far ahead given his lofty status as an elite quarterback for many years and three championship rings,” explained an IBM spokesperson.
Also interesting is that wide receivers have upstaged the quarterbacks in fan love. who are being positioned in the news media as the chief protagonists — Wes Welker is the No. 1 liked player on Twitter and Victor Cruz is a close second.
IBM says that its sentiment analysis engine can measure emotion in a tweet, and can even understand irony.
Here is the final standing of who has generated the most:
Here are some sample Tweets used in the analysis:
“You should see the way Tom Brady handles the Super Bowl media. California, take note: he’ll be your governor (or a senator) in 10 years.”
“JPP on Brady: ‘Anybody can be rattled. Tom Brady is a great QB, but at the end of the day he’s just a QB. It is not like he is God.'”
“It must be gr8 to look like Tom Brady – the dude has no idea what it is like to look in the mirror & be so ugly like me #NOTFAIR”
“Eli Manning had best season of career after learning to be more sensible with ball: After ’embarrassing’ interception… “
“More people watched Giants-Niners than State of Union? Makes sense…I’m a HUGE fan of Eli Manning’s domestic policy!”