Hulu’s 2011 Revenue Comes In At $420 Million

Hulu revenues

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Hulu CEO Jason Kilar just revealed some big numbers from 2011 on the company’s blog.The web video startup generated $420 million in revenue, up 60% from the year prior.

Other key stats from Kilar:

  • Hulu Plus has 1.5 million paying subscribers and is gaining at double the rate it was last year. It reached 1.5 million faster than any other video subscription service.
  • Since 2010, Hulu’s content offering has grown 40% and Hulu Plus’ has grown 105%.
  • Hulu’s business model allows them to compensate content providers 50% more per subscriber in licensing fees than its competitors.
  • The service plans to invest $500 million in content in 2012.